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New Name and New Plan For Mississauga Youth Advisory Committee PDF Print E-mail
Government - City of Mississauga
Written by Glenn   
Tuesday, 17 July 2012 22:15

Mississauga -- The new Mississauga Youth Advisory Committee Board (MYAC) announced at Council on July 4, 2012 its new name and its three-year plan to reach out to a wider youth community throughout Mississauga.

"I congratulate the board and members past and present of MYAC for the success of this organization," said Mayor Hazel McCallion. "MYAC has provided youth with a voice in important City matters such as our Strategic Plan, Youth Plan, Arts Task Force and the Sports Task Force. Youth should have a strong voice at City Hall. Our future success as a City will depend on youth becoming active and engaged in all aspects of Mississauga."

Formally known as the Mayor's Youth Advisory Committee, MYAC was established 30 years ago in 1982 as an advisory body to the Mayor and Members of Council on City issues, programs and services that have an impact and influence on youth.

"The name change and plan for future will broaden the scope of the youth-led organization to become the umbrella group for youth in community centres, libraries and local schools," said Mississauga Youth Plan Co-ordinator Joanne Foote. "The new MYAC will be the voice for youth across the City, connecting youth to youth in advocating for issues that matter to the more than 145,000 young people in Mississauga."

Foote noted, since the City of Mississauga's Youth Plan was launched in January 2011, most of the plan's 46 recommendations have been put into action. The new MYAC will become the youth-led city-wide advisory team and will be instrumental in supporting the implementation of the City's Youth Plan.

"The City's Youth Plan is more than a list of recommendations in a report," said Mississauga Youth Plan Co-ordinator Joanne Foote. "Its success has inspired a ‘youth movement' in our community. MYAC's transition to a city-wide youth advisory group puts us on the right track in continuing to make youth feel welcome and engaged."

For more information about the City of Mississauga's Youth Plan and Mississauga Youth Movement, go to the City's website at or see us on Facebook!/pages/Mississauga-Youth-Plan/7546471778 or This e-mail address is being protected from spambots. You need JavaScript enabled to view it or 905-615-3200, ext. 5319.

Mississauga set to begin Emerald Ash Borer treatment program PDF Print E-mail
Government - City of Mississauga
Written by Glenn   
Friday, 06 July 2012 22:30

Mississauga, July 4, 2012 - At today's Council meeting, the City of Mississauga's Forestry Section received approval to begin treatment to protect City-owned Ash trees from the Emerald Ash Borer (EAB). Council also endorsed the 10-year EAB Active Management Plan in principle which will be subject to budget approval in the fall.

"By identifying and treating City-owned trees now, we are taking the first step in managing the spread of EAB throughout the City," said Gavin Longmuir, manager, Forestry. "With over 46,000 Ash trees located on City boulevards and in parks, our long-term plan addresses the need for ongoing management to preserve as many of our street and park Ash trees as possible."

The Emerald Ash Borer (EAB) is a highly destructive invasive insect that attacks and kills all species of ash trees native to North America. Since its introduction to North America in the early 1990s, EAB has quickly spread throughout southwestern Ontario and has been declared an invasive alien species by the Canadian Food Inspection Agency (CFIA) and is therefore subject to quarantine.

New Communications Master Plan: Enhancing Public Participation in Mississauga PDF Print E-mail
Government - City of Mississauga
Written by Glenn   
Monday, 21 May 2012 11:08

MISSISSAUGA, May 9, 2012 - Today, City Council approved its first Communications Master Plan outlining how the City will communicate with its citizens over the next 10 years.

"This plan is about enhancing two-way communications with citizens who expect more and are engaged in new channels as never before, "says director of Communications Ivana Di Millo. "It not only establishes a new vision for how best to exchange information with the public, it also provides staff with a new communications framework and 40-action items that are aspirational and achievable."

Di Millo noted the Communications Master Plan was developed based on industry benchmarks, market research, and current communications trends, as well as substantial input from both internal and external stakeholders.

Based on the new framework, the Communications Division will be focusing on:

Public Relations - proactive corporate reputation building
Citizen Engagement - interactive, two-way communications with stakeholders
Business Intelligence - measuring the City's effectiveness in communications using formal research
Communication Services - providing services the corporation needs such as creative design, writing, photography and video-graphy that is efficient and effective.

Deliverables include action items such as:

· managing more robust media relations and expanding into ethnic media relations;

· working collaboratively to develop a new brand strategy for the City;

· promoting accessibility and the use of plain language within the corporation to promote better understanding amongst all citizens;

· developing a Social Media Strategy;

· moving towards Government 2.0;

· developing a City App framework that includes a self-service 311 App for mobile devices; and

· developing a dashboard to measure communications effectiveness

"Citizens expect governments to be transparent and open in their communications. Our goal is to promote and enhance citizen participation in local government - both online and off and to develop a made-in-Mississauga communications plan that is aligned to the City's Strategic Plan, Business Plan and other City master plans," Di Millo said.

For more detailed information about the City's Communications Master Plan, please refer to the Executive Summary (see link) or contact Project Manager Sonja Banic at This e-mail address is being protected from spambots. You need JavaScript enabled to view it

Mississauga Football League Q&A and Registration PDF Print E-mail
Sports + Recreation - Football
Written by Glenn   
Friday, 27 April 2012 23:20
mfl_250It is that time of the year again and the Mississauga Football League is ready to take to the field! For over 40 seasons the Mississauga Football League has provided football programs for the youth of Mississauga.

But before they get on that field they are out in the community having a blast. So, we ask you what do Elmo, Spider-Man, Darth Vader and Strawberry Shortcake have in common with the Argos?  They are among the fabulous prizes you can win during the MFL In-Person registration at Fee Fi Fo Fun on Saturday, May 5th from 2:00pm - 5:00 pm. Fe Fi Fo Fun is hosting this "Q & A" event where parents and future players can drop by with their questions, register to play and have a chance to win a few great prizes and giveaways. Fee Fi Fo Fun offers a year around selection of unique Birthday Gifts and Costume Wear and is located at 1842 Lakeshore Rd. W., 2 lights east of Southdown Road in Clarkson.

The Mississauga Football League is so excited about this coming season. Their recent addition of Flag Football for ages 7 - 12 is growing tremendously. Tackle Football, of course, is still the heart of their organization; for ages 9 - 17, equipment is supplied and no experience is needed.

The one point when talking to the MFL volunteers or players that always comes across loud and clear is that; "There is a place for everyone on their field!". After over 40 years on the field the MFL know football!

For more information about the MFL visit or call 416-821-0132


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